All content by Ellen Rohr

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How much to spend on marketing — and what to spend it on

Business expert Ellen Rohr talks to small business owner Lisa Carter who shares tips on how she markets her plumbing service company.

Article - How much to spend on marketing — and what to spend it on
Video

Three tips to boost retail sales

Ideas you can try today to connect with customers and increase your sales.

Video - Three tips to boost retail sales
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Accounting procedures for the end of the year

Use this accounting checklist to close out one year and prepare for the next.

Article - Accounting procedures for the end of the year
Article

Business budgeting: Four simple steps

Learn how to create – and stick to – a budget with these quick tips.

Article - Business budgeting: Four simple steps
Article

Bookkeeping and accounting: How they fit together

Learn the basics of accounting and bookkeeping, and how to work with others to keep your financials on track.

Article - Bookkeeping and accounting: How they fit together
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Managing small business credit

Managing your business's credit is within reach. Here are tips to help.

Video - Managing small business credit
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Working with family

Ellen Rohr joined her husband's plumbing business and learned a lot. She shares her tips for going into business with your family. Ellen Rohr is an author, business makeover expert, and paid contributor for Wells Fargo.

Video - Working with family
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Talking business with Ellen Rohr: Setting your pricing strategy

Our expert shares tips on how to effectively determine your prices.

Video - Talking business with Ellen Rohr: Setting your pricing strategy
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Talking business with Ellen Rohr: Setting financial goals for your business

Hear from our expert on how setting financial goals can reinvigorate your business.

Video - Talking business with Ellen Rohr: Setting financial goals for your business
Article

How to approach credit options for your business

Learn when you might be in need of credit and how to proceed.

Article - How to approach credit options for your business
Article

Profit and loss: How to ensure you stay in the green every month

As part of business planning, it's essential to know how much money you're making, and what to do if you're not making enough.

Article - Profit and loss: How to ensure you stay in the green every month