Lending to Diverse Segments

Small business diverse segments lending study: Women business owners

The full report from Gallup on lending to women business owners.

Published: May 20, 2015

Wells Fargo sponsored a Gallup study focused on gaining insight to the experiences of small business owners across diverse segments in the U.S., including gender. This analysis of the report focuses on the lending experiences of the female segment to better understand their financial needs. Here’s an overview of the three main areas covered in this white paper:

  • Life as a female small business owner

  • Funding statistics

  • Lending experiences of female small business owners

To read the full paper, Gallup: Small Business Diverse Segments Lending Study — Women Business Owners, click the Download button below.