Chef Shack: Social media storytelling
Learn how Chef Shack uses social media storytelling to reach their audience.
Use the right and left arrows to fast forward and rewind
|Mute volume||Use the up and down arrow keys to turn the volume up and down||Rewind video 5 seconds||
0:00 / -:--
|Fast forward video 5 seconds||Turn closed captioning off|
People really want a story attached to a brand. So we try to deliver a feeling and a story through our brand. And I think it's not only a fun way, but it's personal and it keeps our brand in front of all of our peers and our community, you know, all the time, as much as we can possibly do. Food is so personal. We really try to convey that story. And social media helps us do that.